Our History


Optimum™ Brand Established

Protec strategic friction group / November 2016

Following more than three years of development and testing, ProTec introduces four proprietary friction products, each of which meet Optimum's rigorous critieria for longevity, performance, value, and sustainability.

ConsultSF™ Launched

Protec strategic friction group / January 2014

ProTec launches ConsultSF™ business unit to design and develop friction materials and parts engineered for specific applications.

Strategic Friction™ Launched

Protec strategic friction group / June 2009

ProTec launches Strategic Friction™, expanding technology transfer services to assist off-shore manufacturers cultivate North American brand and presence.

Marathon Industrial Friction Changes Name to ProTec

Marathon Industrial Friction, ProTec Friction Group / October 2006

Marathon Industrial Friction changes name to ProTec Friction Group of New York. ProTec specializes in application engineering for OEM manufacturers of brake & clutch systems.

Marathon Brake Systems Sold to Neme Hermanos Group

Marathon Brake Systems, Neme Hermanos Group / October 2005

Marathon Brake Systems sold to Neme Hermanos Group in Bogota, Colombia.

Thermofiber™ Brand Established

Thermofiber / January 1996

Thermofiber™ brand established, supported by a consortium of Tier 1 global manufacturers.

Marathon Industrial Friction Founded

Marathon Industrial Friction / September 1992

Founded Marathon Industrial Friction which serves the industrial clutch and brake aftermarket.

Marathon Brake Systems Founded

Marathon Brake Systems Rome / April 1990

Founded Marathon Brake Systems in Rome, Georgia as a private brand national distributor of truck/trailer/transit brake block.

Facilitates Strategic Partnership with ArvinMeritor

ArvinMeritoR, Protec Friction Group / FEBRUARY 1988

PITCO facilitates strategic partnership between FRAS-LE and Arvin Meritor which currently dominates market for OE vehicle axles class 7-8.

Teadit USA Sold to Teadit Brazil

Teadit Usa, Teadit Brazil / AUGUST 1984

Teadit USA sold to Teadit Brazil.

Roy Landesberg Named President of PITCO

Roy Landesberg, PITCO / January 1979

Roy Landesberg named president of PITCO.

PITCO Introduces FRAS-LE Brand


PITCO introduces FRAS-LE, Brazil into North America. Currently dominates market for truck/trailer/transit brake block in North America.

PITCO Launches Teadit USA in Houston

Teadit, PITCO / APRIL 1972

PITCO starts Teadit USA in joint venture with Teadit S.A. of Brazil. Offers expanded teflon & graphite yarns for sealing and insulation.

Prudential Industrial Trade Corp. (PITCO) Founded in New York


Prudential Industrial Trade Corp. (PITCO), a merchant exporter of capital equipment for mining, quarrying, drilling, and earthmoving, is founded in New York by Julius Landesberg.